She is the face of H&M's summer collection. She will appear in all ads as 'Beyoncé as Mrs. Carter in H&M.' She will appear in TV commericials, Billboards and print ads promoting summer collection which she will help design.
"I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements — fire, water, earth and wind," the "Put A Ring On It" singer said.
The photos were shot by Inez van Lamsweerde and Vinoodh Matadin in the Bahamas. The tropical inspired collection hits H&M stores in May.
See other photos after the cut...
No comments:
Post a Comment